Barcelona Hosting Week

In Barcelona has been presented one more time the biannual fair, Hostelco, an event for equipment, products

How to Build Brand Experience in the Health Sector

On Tuesday May 6th was presented the paper, ” How to Build a Brand Experience in the Health Sector “

Neuromarketing: Inside buyer decision processes

Thoughts never leave emotions and emotions never thought isolate. This is a fact that neuroscientists have been

Build your brand and make an impact

What makes me different from others? It all starts with this question. In any process of branding

Andrew Stanton:
The Clues to a Great Story

Excellent video that presents not only a guide for the practice of storytelling, but also a great storyteller